Primary Pharmaceuticals Selects MDG for Brand Development


Specialty pharmaceutical distributor provides common and difficult-to-find drugs to hospitals, pharmacies, physicians, prisons, and the military.

Boca Raton, Fla. – 01/14/13 – MDG has been chosen as agency of record by Primary Pharmaceuticals, a specialty pharmaceutical distributor. A trusted member of the pharmaceutical community, Primary Pharmaceuticals provides accurate and timely delivery of a complete range of branded and generic pharmaceuticals to hospitals, pharmacies, physicians, prisons, and the military. MDG will use its integrated marketing platform to provide branding, logo design, website development, and collateral to build awareness and differentiate Primary Pharmaceuticals from other distributors.

“We’re looking forward to working with such an outstanding company and bringing their services to a larger segment of the healthcare community,” states Michael Del Gigante, MDG’s president. “Our extensive experience in creating integrated healthcare marketing campaigns for businesses serving the healthcare industry gives us a solid advantage in helping Primary Pharmaceuticals achieve greater success.”

Primary Pharmaceuticals is steadfast about upholding all regulatory and compliance guidelines, and also has attained the special licensing required to serve government agencies, including prisons and the military.

About Primary Pharmaceuticals

Primary Pharmaceuticals, a specialty pharmaceutical distributor, provides common and difficult-to-find drugs to hospitals, pharmacies, physicians, prisons, and the military. It offers a full inventory of branded and generic pharmaceuticals from licensed and accredited pharmaceutical companies. Primary Pharmaceuticals has earned a reputation for reliability and trust by offering same-day order processing and shipping, along with personalized service to prevent customers from ordering products with limited long-term availability.

About MDG

Founded in 1999, MDG has a leading reputation for developing targeted and integrated 360° marketing solutions. Clients benefiting from a competitive advantage developed by MDG include: The Breakers Palm Beach, Dental Care Alliance, IBM Southeast Employees’ Federal Credit Union, The Seagate Hotel & Spa, Carls Patio, Brain Balance Achievement Centers, South Florida Fair, MDVIP, Round Hill Hotel and Villas, TooJay’s, Upfront Foods, Signature Consultants, World Fuel Services, Benetrends, Max Planck Florida Institute, and HCA East Florida.